This article is about how to grow your business during a pandemic, with tips on how to take advantage of the situation.
Learn how to grow your business during a pandemic. Discover the key strategies and take action to ensure you make the best of a bad situation when growing your business.
Make yourself useful
Sometimes during a pandemic, businesses struggle because the industry is still in recession, or because many of their customers have still not recovered from it. Here’s what you can do to take advantage of the situation: Build a community. Find people who want to do good in your industry and get them involved in your community. If the business is closed, what do you want them to do? Do you want them to donate to charity? Volunteer to help in the community? Build a community. Find people who want to do good in your industry and get them involved in your community. If the business is closed, what do you want them to do? Do you want them to donate to charity? Volunteer to help in the community? Build an employer brand. With no economic activity, people are not very inclined to get jobs.
Make yourself indispensable
Over time, your business will become the point of contact for your clients when they need to communicate with the government. Once you become that point of contact, you must understand that there will always be something that comes up that you aren’t able to take care of for whatever reason, but if you are indispensable you will always be able to help when you are needed most. Stand up and fight There are many ways for you to stand up and fight. Make yourself indispensable to your clients and ensure that you have solutions for what they need. This will create a lot of opportunities for you. Host an online Q&A session People will want to ask you questions about what is going on, how long the danger will be there, and if the pandemic will impact them in any way.
Offer a service or product that is in high demand
Many companies can’t refuse to serve the public when there is a pandemic. Companies see an opportunity for customers to bypass their competitors, and are happy to provide a service that is in high demand. Ideas Advertise during the event in one of the highest reach areas possible – radio, TV and local newspaper. Establish your company as an authorized provider of products and services related to pandemic preparedness Begin to aggressively market your products and services with major advertising networks such as Google.
Engage with your community
Engaging with your community and promoting your business is essential when preparing to make the best of a bad situation. Learn how you can engage with your community, plus avoid a ransomware attack, get a free report to ensure your business is protected. Recruit a disaster recovery specialist If you or your business goes down, who is your backup? It could be your employees, family, friends or a disaster recovery specialist. Learn about the options, how to hire one, how to choose the best one for your business and how to work together. Extend your operating days If your business closes when its water/power/food/etc goes down, how do you get back on-track? If you can’t open the shop, how do you have an extension?
Several years ago, I read a book by Edward Stringham called “The Financial Crisis of 2008.” I remember walking out of the library with that book, literally feeling sick to my stomach. This book was a great example of how unpredictable and irrational the world can be. Stringham’s main principle is to prepare yourself for anything. While this may sound incredibly daunting, there are a few simple things that you can do. If you need help preparing, I recommend subscribing to “Casey Research’s” monthly newsletters. They will get you prepared for any kind of economic or business disruption. Do not panic The best thing you can do is not panic. There are several reasons why this is the best thing you can do. First, if you freak out, you are going to be more likely to make mistakes.
The purpose of this article was to learn how to grow my business during a pandemic. I discussed what the end goal is in a pandemic scenario and how I planned to execute my strategies during the crisis. What strategies can I use to get ahead and grow my business? Want to learn how to grow your business during a pandemic? Then you should check out my top-rated book, World War Z, and start growing your business today. Download FREE Sample of this Report at: http://www.blueweaveconsulting.com/Pandemic-Prep-Growth-Strategies/#1524e2051-e72d-4eb3-ac5c-863e7acac499f Image Source About the Author Scott Riboud is a bestselling author and business consultant with over 12 years of experience in building businesses through webinars, live events, and ebooks.